Welcome back to our agency profile series. Over a fresh coffee, we’re sitting down with our best and brightest to understand more about what drives the creativity in our teams, and what their daily grind looks like.
This week we spoke to the talented Senior Producer behind many of our virtual broadcasts, Jennifer Morris. Jen spotlights her favourite coffee shops in Fitzrovia, her undeniable passion for film making and why originality will always win out.
What’s your perfect morning brew?
I would say any coffee that has been made with love. We are really lucky that the Cheerful Twentyfirst London office is surrounded by great coffee shops. I like an oat milk flat white from our neighbours Kaffeine or ScandiKitchen.
What is your most memorable film or brand campaign?
A few years ago I produced and directed a series of product videos for a paid FMCG campaign. In a nutshell, we customised a massive robot with the advertised product and put it through a series of tests. It was quite a bizarre idea that involved a lot of trust from the client, some creative film production and a savvy strategy rollout.
Tell us more about your role
I’m a Senior Producer in the Moving Image department, which mostly consists of running film projects directly for clients or as part of an overarching event or campaign. Producing is a pretty wide remit so as well as client relations and the project management side, I can be found writing, directing, shooting, and editing all kinds of moving image projects.
In the last 12 months I’ve covered a lot of our virtual events, many of which we run like a live TV show, so it’s a prime opportunity to blend some traditional moving image production skills with the event side of the business.
What are you currently working on?
We have an exciting slate of upcoming digital work. I’m producing more virtual events, including one in a long line of Vodafone live streams. I’m looking after the graphics package for the show and of course, the live studio element. We have two hosts broadcasting from a London studio to glue the remote show together, and I will be directing them and floor managing while we’re live.
We also have a couple of really nice film projects in pre-production around mental health and social issues, which as a team we are always excited to work on.
Who would be your ideal mentor & why?
I’m really inspired by anyone who has an original outlook that permeates all their work. Someone like Issa Rae who started small with an indie web series and grew to be a TV producer and movie star, but still has a unique voice that you can hear throughout that journey.
Do you have a work mantra? What is it?
It’s not really a mantra but, enjoy yourself! This job takes a lot of hard work but all things considered, it’s pretty cool that we get to make videos all day. It should be fun!