Our client, part of News Corporation – one of the world’s largest and most influential media organisations – likes to be bold. And the News UK team made the brave decision that for its Cannes Lions presence, it wouldn’t actually be in Cannes at all!
Cannes Lions 2018
Every year, the cream of the world’s advertising and communications professionals flock to the Cannes Lions Festival of Creativity to compete for some of the industry’s most prestigious awards and network their socks off.
Homes for Success
Not just be another ‘big meeting in a big hall’. That was our brief!
MWC Exhibition Stand
The brief was clear – disrupt what had gone before, bring AOL’s content and technology to life and be the best, most memorable stand in the hall.