Our client, part of News Corporation – one of the world’s largest and most influential media organisations – likes to be bold. And the News UK team made the brave decision that for its Cannes Lions presence, it wouldn’t actually be in Cannes at all!
MWC Exhibition Stand
The brief was clear – disrupt what had gone before, bring AOL’s content and technology to life and be the best, most memorable stand in the hall.
Creating a standout experience for one of the world’s best known brands.
You want a conference to inspire 200 senior leaders and you’ve booked the same dingy basement for the second year running? We have a solution for that…